Nov 22, 2024  
2020-2021 Academic Catalog 
    
2020-2021 Academic Catalog [ARCHIVED CATALOG]

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BA 444 Marketing Research

Course Credit: 1
Methods of conducting research in business. Research design, data collection procedures, data analysis, presentation of results. Application to actual marketing research field projects.

Prerequisite(s): BA 353 ; CS 110  or CS 120 ; MA 214  or MA 313 .



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